Hey there, Quick question: what's stopped you from selling anything online so far? If you're like most people who reply to these emails, the answer is some version of "I don't have an audience yet." You don't have an email list, and maybe you only have a handful of Instagram followers, mostly friends. So the plan becomes: grow the audience first, sell... someday. ...which becomes never because you get overwhelmed and demotivated. Now, back to that first sale. Here's the thing nobody tells you...

So this week, an email subscriber asked me this exact question. And I'll be honest with you - after everything Google has pulled with these updates, I caught myself asking the same thing. Late at night, staring at my traffic graphs, wondering if I'd been wasting my time all these years. O_O Should I jack it all in and go back to corporate? Is it even worth the effort anymore? But here's where I landed, and I mean this: absolutely, blogging is still worth it. What's changed is the definition...

One Month In: Real Lessons From Starting My Snail Mail Club It's been just over a month since I announced my new creative business- a snail mail club! (If you missed it, you can read all about it here: Sparkles of Joy Club) One month in, I wanted to share some honest lessons, reflections, and tips that have helped me, in case you're thinking about starting something of your own, or you're right there in the messy beginning, too? 1. Expect to suck. A lot. You will second-guess everything -...